Purpose: The purpose of this study is to evaluate the service quality of ELT project on beneficiaries’ satisfaction with BTEC.Evaluation design/methodology/approach: In this study, the quantitative research design was employed, in which 368 valid structured questionnaires were obtained after distribution, using convenience sampling. For data analysis, descriptive and inferential statistics were used. Pearson’s correlation and regression analysis were utilized to present the inferential statistics of the data obtained to explain both relationships and effects in line with the hypotheses of this research.Findings: The findings from the data obtained suggested how different services (reliability, assurance, empathy, responsiveness) affected beneficiaries’ satisfaction except for tangibility which has a negative significant with beneficiaries’ satisfaction. The findings clearly prove the recommended 4 services serve effectively and only tangibility service need to be discussed and improvement.Originality/Value: The value of the study is its illustration of how to use effective operations service to influence and increase the level of the beneficiaries' satisfaction.
reliability, assurance, tangibility, empathy, responsiveness, and beneficiary
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